Media Production for Outdoor & Automotive Brands

Where Passion Meets Creativity & Marketing Expertise

About Overlandaholic Studio

When I started Overlandaholic, I knew I wanted to do something more to help the industry that I’m so passionate about. That’s why I created Overlandaholic Studio. The Studio is where my years of experience working in marketing for the outdoor and automotive industry and knack for creative media come together to help brands grow through genuine media that resonates with their audience and understands the culture behind the product. It’s a mix of everything I love; creating, the industry, and strategy.

Whether it’s events, vehicles, gear, or whatever, I showcase the true lifestyle behind and help brands resonate with the culture. I’m not an agency, I’m a creator and marketing professional that’s not only passionate about trucks and the outdoors, but lives the lifestyle and isn’t afraid to get out in the woods.

In other words, Overlandaholic Studio is a creator-led, editorial-driven content studio providing photography, writing, and usage-based storytelling content for overland and automotive brands.

What I Do

The biggest miss in the industry, especially when it comes to their content, is authenticity and understanding the culture and the target audience. By partnering with me you’re getting someone who’s lives the lifestyle you’re trying to recreate and understands the enthusiast mindset. What makes it better is I have the experience and skills to capture these in real-world conditions to show your customers the experience, cultural appeal, and that you understand them.

Creative Media Production

Whether it’s for social media, ad campaigns, product launches, event coverage, websites, or whatever else you need, I provide high-quality and lifestyle-driven visuals that connect with your audience and drive real conversions. I specialize in photography and blogging, but also shoot both short-form and long-form video content as well.

Content Strategy & Creative Direction (Included)

With experience working in outdoor and automotive marketing, I don’t just understand the creative side, I understand both the front-end and back-end strategy behind the content. I understand what will perform based on where you are using the media and structure the content around that. All media is not only shot by me, but I give the creative direction to make sure they look good and perform better for your brands needs.

Brand Partnerships & Collaborations

Through Overlandaholic I partner with brands to showcase their brand, products, or events across my own channels (social media, blog platform, and more). I typically work with brands that I can see a real need for their product in my adventures and day-to-day lifestyle and that I would be comfortable promoting to my audience of likeminded, passionate, and engaged outdoor and automotive enthusiasts. The benefit of this is more reach and connecting with my audience who trusts my honest reviews and insights. I offer sponsorships and product collaboration opportunities with content ranging from social media posts, search engine optimized blog articles, as well as short and long-form video content.